(I-BusinessNews.Com, January 26, 2015 ) Chicago, IL -- EVSATIN, manufacturer of foot care products, has unveiled a new social media strategy. The strategy will see the company put money into the main social media sites that are common to their target customers. In the past, the company has invested resources in many social networks. This new strategy is aimed at helping the customers by answering questions on their concerns as fast as possible. Key values of EVSATIN are customer satisfaction and customer feedback is the easiest way to meet company values.
The new digital media strategy is in line with this critical objective of reaching millions of users yearly. So far, the company has battery operated EVSATIN Callus Remover, and it is available in the Amazon store.
According to a representative of the company, the new strategy is aimed at cutting costs and boosting the customer experience. "By focusing on the main social media networks, the company will achieve better results by sharing relevant content to the related individuals. The main social media sites to focus in this year will be Facebook, Twitter, Pinterest and YouTube."
The new digital strategy will reduce the amount of time wasted on other less-known social networks. By being built digital eco-system, including social media platforms and two own blog platforms with great content, the company focusing on engaging its customers but not just expanding brand awareness. As per company representative, «Customer experience with the brand is the main asset in gathering positive customers' reviews and brand reputation in general. EVSATIN is pleased to communicate with its customers on different communication channels and take account of their voice in the development of new products.»
Within the last time, the company's flagship product has been an important asset to the organization. The company expects that the new social media strategy will bring forward main issues that needed to be addressed to boost its quality.
EVSATIN is a well-known name in the Health&Care section Amazon.com. EVSATIN brand covers product line devoted to body care. The brand-name holder is EVSTrading Ltd.
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