TED CANTU: Search Engine Optimization Results 2 Years Later
(I-BusinessNews.Com, January 29, 2015 ) Detroit, Michigan – The 2015 business year is already looking pretty promising. Social media sites like Twitter, Facebook and Youtube have become mainstays in the online marketing space. This is an area of media that is growing even larger this year with a whole crop of new sites such as Instagram, Pintrest, Linkedin, and Active Rain. There are even forums that deal with home improvement, dentists, and other profession specific audiences. This is where a lot of advice and professional acquaintances are made and it is all being done without the use of any postage.
This online space has left a lot of business owners stressed out and behind the learning curve. Detroit based Hot Metro Finds has stepped in with search engine optimization lessons and free social media tutorials to help local business owners catch up. The idea is to give everyone an online literacy and to grow their businesses and their own personal economy. The mood in Michigan is fairly upbeat with the recent rise of new jobs. But along with that new job spike comes the question of online competence.
Among the topics being covered every week are new social media tool reviews, social media strategies, and industry specific Q&A. The idea here is to show business owners the tools and options that are available and to help them connect to other business owners to do things like cross promotions, network and get into profitable situations. The Hot Metro Finds group is led by Ted Cantu who is an ex-art director and worked in advertising accounts in New York City and Chicago. Cantu has worked with big brands such as Coca Cola, WWF, Capital Records, Budweiser, and Citibank.
“It is vital to Michigan’s fiscal future to get a solid grasp on the continual growth of social media and search engine marketing. The flow of conversation is shifting from consumers to business owners and it’s important that they stay in step with its progression.” Said Ted Cantu.
The plan is to get business owners into two weekly seo workshops based in Novi, and in Troy. In addition to the online tutorials, workshops and lessons there will be a mid-week report and a weekend wrap up video show. This gives the readers a chance to send in questions and have them answered. This program takes the walls down and some of the mystery out of the social media and search engine process and might even save Michigan companies.
About Hot Metro Finds: Hot Metro Finds is an online magazine that covers arts, music and entertainment. The business component of the program is dedicated to offering free workshops relating to social media and search engine marketing strategies.
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