(I-BusinessNews.Com, July 09, 2018 ) The web content, search portals, and social media market comprise establishments mainly engaged in publishing and broadcasting content on the Internet exclusively and web search portals. This does not include non-internet versions of published or broadcasted data. The data may be in a textual, audio or video form. It encompasses Internet publishing and broadcasting content, internet search portals, and social media.
The web content, search portal and social media market is valued at around $566 billion in 2017 due to the increase in the number of internet users. North America was the largest region in the web content, search portals and social media market in 2017, accounting for thirty percent of the market share.
The USA was the largest country in the web content, search portals and social media market in 2017, accounting for one-fifth of the market share. This is due to increasing social media platforms. The USA was followed by China and the UK.
The top four competitors in the market are Google, Facebook, Tencent and Baidu. Google was the biggest player in the market in 2017. It is currently headquartered in Mountain View, California, USA. It operates through two major divisions. The Google division focuses on areas such as search, advertising, operating systems, platforms and enterprise products and the mobile division comprises the mobile device business that has been acquired from Motorola.
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